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MINDSCAPE

We work with companies and organizations who want to get the most out of their digital marketing: more leads, more sales, more profit. Our success is measured by the hundreds of millions of dollars we help our clients generate each year.
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Recent Posts

Season 2 Episode 10: Secrets from a E-commerce Expert

Posted by MINDSCAPE on Aug 1, 2019 9:19:40 AM

Click the play button below to tune in to the episode!

We are here! Our last episode of Season 2 we have our Chief Strategy Officer, Paul Ferrier with us to discuss the top secrets of a successful E-commerce website. We go in the weeds on common mistakes, tools to use, and how to make your visitors trust you and buy your product. We will see you all in Season 3 soon, enjoy! 


Thanks so much for following along on our first season of this podcast! We are so thankful for each and everyone of you.
Please let us know what topics of questions you'd like us to cover for Season 2! 

Follow us on Podbean and iTunes and subscribe to stay up to date on all future episodes!
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Topics: in the weeds podcast, podcast, ecommerce, online shopping, customer reviews, google analytics, e-commerce, intheweedspodcast, marketing podcast

Season 2 Episode 9: Transactional vs Relational Marketing

Posted by MINDSCAPE on Jul 29, 2019 3:23:18 PM

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Episode 9 of Season 2 of our #InTheWeedsPodcast discusses Transactional vs Relational Marketing. Tune in with us as we get in the weeds about each and also share some of our best practices. Enjoy!


Thanks so much for following along on our first season of this podcast! We are so thankful for each and everyone of you.
Please let us know what topics of questions you'd like us to cover for Season 2! 

Follow us on Podbean and iTunes and subscribe to stay up to date on all future episodes!
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Topics: in the weeds podcast

Season 2 Episode 8: The New SEO

Posted by MINDSCAPE on Jul 26, 2019 3:53:48 PM

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In Episode 8 of Season 2, we go in the weeds on the change of SEO, starting with the importance of buyer personas and what their intent is. Followed by how search has changed and people are searching for questions, meaning you need to have good quality sharable content. Then we discuss does technical SEO still matter, dealing with subheadings and the importance of alt tags. Enjoy!


Thanks so much for following along on our first season of this podcast! We are so thankful for each and everyone of you.
Please let us know what topics of questions you'd like us to cover for Season 2! 

Follow us on Podbean and iTunes and subscribe to stay up to date on all future episodes!
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Topics: in the weeds podcast

Season 2 Episode 7: What To Do With Your List

Posted by MINDSCAPE on Jul 3, 2019 11:41:08 AM

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In Episode 7 of Season 2 we discuss all things about lists, email lists that is. We highlight how to grow your list and re-engagement, tips to best leverage and segment it, and how to clean it so it's up to date. Enjoy! 


Thanks so much for following along on our first season of this podcast! We are so thankful for each and everyone of you.
Please let us know what topics of questions you'd like us to cover for Season 2! 

Follow us on Podbean and iTunes and subscribe to stay up to date on all future episodes!
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Topics: in the weeds podcast

Season 2 Episode 6: Small Budget Marketing

Posted by MINDSCAPE on Jul 1, 2019 11:09:26 AM

Click the play button below to tune in to the episode!

 In Episode 6 of Season 2, we go in the weeds on marketing on a budget. We encourage starting off by educating yourself, invest in classes or boot camps, videos, and online courses. Free is the best price for those small budgets, and we include lots of free ideas and tools to utilize. We conclude by stating to not overthink it, just do it and experiment with different options! Enjoy! 


Thanks so much for following along on our first season of this podcast! We are so thankful for each and everyone of you.
Please let us know what topics of questions you'd like us to cover for Season 2! 

Follow us on Podbean and iTunes and subscribe to stay up to date on all future episodes!
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Topics: in the weeds podcast

Season 2 Episode 5: Easy Ways to Generate Leads

Posted by MINDSCAPE on Jun 26, 2019 1:37:16 PM

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Halfway through Season 2! In Episode 5 we give you some tips and tricks you need to save for generating leads. We start with getting to know your buyers, what are their motivations, concerns, considerations? Next is proving your credibility, asking for reviews and testimonials, and investing in a great website with even better user experience. Finally we harp on giving them good content, give the people what they want. Enjoy!


Thanks so much for following along on our first season of this podcast! We are so thankful for each and everyone of you.
Please let us know what topics of questions you'd like us to cover for Season 2! 

Follow us on Podbean and iTunes and subscribe to stay up to date on all future episodes!
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Topics: in the weeds podcast

Season 2 Episode 4: Manufacturing Companies - The Evolution of Marketing

Posted by MINDSCAPE on Jun 25, 2019 1:56:21 PM

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In Episode 4 of Season 2, we get in the weeds on marketing in the manufacturing industry.  We discuss the current landscape and the generational gap, distributors and dealer networks, and how to create better relationships by serving end users. Enjoy!

 


Thanks so much for following along on our first season of this podcast! We are so thankful for each and everyone of you.
Please let us know what topics of questions you'd like us to cover for Season 2! 

Follow us on Podbean and iTunes and subscribe to stay up to date on all future episodes!
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Topics: in the weeds podcast

Season 2 Episode 3: 3 Steps to Modernize Your Sales Approach

Posted by MINDSCAPE on Jun 24, 2019 9:42:51 AM

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In Episode 3 of Season 2, we get in the weeds on the evolving world of sales! We discuss 3 steps you can take to modernize your sales approach, that include organizing, optimizing and aligning. 

 


Thanks so much for following along on our first season of this podcast! We are so thankful for each and everyone of you.
Please let us know what topics of questions you'd like us to cover for Season 2! 

Follow us on Podbean and iTunes and subscribe to stay up to date on all future episodes!
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Topics: in the weeds podcast

Season 2 Episode 2: Why is Hubspot so hot?

Posted by MINDSCAPE on Jun 10, 2019 1:45:13 PM

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In Episode 2 of Season 2, we go over all that is Hubspot, what it is, what it does and who it's for, and the evolution of the software. Tune in to learn about one of the great software's that we love and use every day! 

 


Thanks so much for following along on our first season of this podcast! We are so thankful for each and everyone of you.
Please let us know what topics of questions you'd like us to cover for Season 2! 

Follow us on Podbean and iTunes and subscribe to stay up to date on all future episodes!
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Topics: in the weeds podcast

Season 2 Episode 1: What is the Purpose of a Website?

Posted by MINDSCAPE on Jun 7, 2019 10:25:45 AM

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We are back! To kick off Season 2, we discuss all the questions you should ask regarding your website. To start, we answer the question of why do you want or need a new website, what purpose did they serve then vs. now, and how should you build and organize your website.

 


Thanks so much for following along on our first season of this podcast! We are so thankful for each and everyone of you.
Please let us know what topics of questions you'd like us to cover for Season 2! 

Follow us on Podbean and iTunes and subscribe to stay up to date on all future episodes!
SUBSCRIBE ON PODBEAN

SUBSCRIBE ON iTUNES

Read More

Topics: in the weeds podcast