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Episode 6 of Season 4 of our #InTheWeedsPodcast is a good one! Our Director of Growth, Stephan joins us to give us a full lesson into the world of workflows. We start with what they are in relation to marketing automation, followed by some of the best uses you can use workflows for. This is an information-packed episode and we hope you enjoy it!
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Topics: Technology, Inbound Marketing, in the weeds podcast, podcast, intheweedspodcast, marketing podcast, marketing automation, automation, workflows, workflow
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In Episode 6 of Season 3, we ask what pains or symptoms might one have in which to consider integrating technology into their marketing efforts? We then discuss possible 'one-stop-shop' choices to achieve all of this and dig deep on the possibility of a company already being tied down to an industry platform, and options they have to still allow for technology integration. Enjoy!
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Topics: Technology, Inbound Marketing, in the weeds podcast, podcast, intheweedspodcast, marketing podcast, marketing automation, automation, integration
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We are halfway through Season 3! In Episode 5 we discuss how to leverage marketing automation to make your life easier and to avoid human mistakes. We give an overview of three points that include, increasing conversion rates, increase close rates, and delighting your customers. Enjoy!
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Topics: Inbound Marketing, in the weeds podcast, podcast, intheweedspodcast, marketing podcast, marketing automation, automation, conversion rate, close rate, customer delight